On maximizing the value of an invitation to Podcasters Paradise Cruise – or any other industry conference for that matter.

On maximizing the value of an invitation to Podcasters Paradise Cruise – or any other industry conference for that matter.

Just had an amazing call with THE John Lee Dumas to interview for the Podcaster’s Paradise Cruise in November, and it sparked this brainstorm. You have to Begin with the End in mind, as Stephen Covey put it.  With that in mind, here is my 10 list for today. 10 ways to make the Podcast Paradise Cruise  as meaningful as possible (don’t miss the boat): Get into the VIP Group – this could change your life.  See this video post from Nick Unsworth on why paying for ACCESS was one of the most critical steps he took in his career. He also had a post about being at a dinner during the Genius network weekend, and they did something like dinner tab roullete (involves one person picking up the check), and how that really changed his perspective and increased his gratitude.  Couldn’t find the link…maybe Nick will post it in the comments. 😉   Really understand why you’re there – what’s your WHY.  If you don’t have this piece figured out, chances are you didn’t make it past the interviews, but needless to say, the Why of your attendance will be critical when you’re tasked with deciding exactly how and with whom you spend your time during that week.  My answer to JLD on the #1 reason I want to go?  I want it to be a celebration of my breaking through my Podcastination and creating my freedom business this year.  No more waiting.  I’m grateful for the webinar this week that planted the seed, regardless of the cruise, b/c I’m more committed than ever to make this a reality.   Along with knowing what you want to get out of it, be clear (with yourself and anybody else who listens) about what you can bring to it!  In my interview with John, I told him I’d been thinking about their (very thoughtful) interveiw questions, in particular this one.  And, while at first I was self-deprecating (in my head – I beat myself up more than any bully ever tried to), I realized that, Hey, I haven’t paid to attend a conference (in my industry) in 3+ yrs!  Why?  Because I’ve been able to hustle my way into being a PRESENTER.  Presenters don’t pay to attend, AND you establish immediate credibility with the audience (which generally means, in my case, more leads at the conference).  So, in terms of what I can bring to the Cruise, I am very clear on how I can help others be better networkers, presenters, and hustlers (especially in this niche topic) in the world of offline selling – of yourself, your product, your vision.   Get to Miami/FLL early and hang out with...

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0005: On being a more efficient business traveler

0005: On being a more efficient business traveler

The holiday season always provides me with a reprieve from travel.  I typically fly >100K miles/yr, traveling between 35-40% of the time.  I haven’t experienced it all, but I’ve certainly been through my share of travel woes (and small victories I might add).  I’ve migrated from wondering why the heck anyone would pay for an Admiral’s Club membership to wondering how I lived without one.  I thought I’d never pay for first class tickets, but now can clearly identify their near-necessity under certain circumstances (try walking off a 13 hr ride on a cattle-car-style coach ticket and feeling fresh and sharp enough to close that contract you just invested 6 months of your life to tee up!).  And, for some reason today, while I was lingering in my bathroom on a lazy Sunday morning, my shaving kit caught my eye.  And I secretly longed for my travel to begin again.  Except, I hate shaving while I travel.  I hate it. Traveling and shaving is a real hassle. It’s bad enough you have to present a face to the business world that is not necessarily your weekend or hanging with friends face (generally scruffy in my case).  I recently have been on a quest for the perfect travel shave kit (If you already have this solved, please please leave a URL in the comments or send me a DM @my10list).  My idea is to create the perfect kit for wet-shaving while on the road.  I’d be client #1 for this, but haven’t come across it.  Closest I’ve found is the travel accessory kit from Art of Shaving I got for Christmas.  The trick is to have an equally portable razor that’s easy-to-use.  The razor should be lightweight, at least 2 part (actually have one of these). Make idea #1 a subscription service for business travelers Lightweight shoe spreaders to reduce load but allow your dress shoes to keep their shape, because who cares to lug around an extra 1.5 lbs of cedar!? An app to link up [business] travelers who are in new town but don’t have plans for any meal.  Pair you with another person (or several) to meet at a “recommended” location.  The service aims to give you a way to meet new folks, network with other business travlers, and not have to eat alone.  It would make Kieth Ferrazzi proud.  Could also be used to help travelers find a local they could dine with (not a dating service), or grab coffee with.  Could be a way for you to get “local” knowledge of a new place in a friendly way. A car-rental service for business travelers who hate the hassle of having to leave your car for days...

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0004: On enjoying my children (and vice versa)

0004: On enjoying my children (and vice versa)

I recently took a new job that requires me to be in an office 10 miles from home much of the day.  Prior to this, I worked from home for nearly 2 yrs.  My boys became accustomed to Daddy being “in the office” meant I was just upstairs.  The proximity allowed by working from home granted me privileges I only now realize I took for granted.  This has led to my pondering lately just how can I be a more mindful father, and what are the tactical things I can do to ensure they have time with me.  And more, to ensure that I’m present for that time, and I’m enjoying my time with them as well. Here are a few ideas that come to mind: Put my phone upstairs in my office when I come home (good time to change out of work clothes as well), and only focus on my kids for at least the first half hour I get home try to write down every day (end of day most likely) one new thing I learned about or enjoyed about my children (hopefully all of them) that day Have intentional conversation with my wife, at least twice per week but goal every day, asking specific questions about what the kids are doing daily and what observations she has made regarding their growth, emotional maturity, intellectual curiosity, etc Read to them whenever they ask for it, anytime, unless it’s physically not possible for safety reasons structure your day so that you can be home before dark – hard to do in the winter, sure, but it allows for time outside with them. for my two boys, this is where they thrive,. Find that one thing they love and can only get from you, and never go a week without giving them that thing.  For one of mine it’s tickles (at least now in THIS stage of life), and for the other I’m struggling to identify it, though it’s probably something to do with cars and trains.  Use the 1:1 time with the wife to help determine this thing. Write them a letter – consider the advice you’d like to impart to them at major life milestones.  Type the letter out, or store it in a way that you’ll remember, and date it – intend to give it to them when the time comes. (the app I discussed y’day would help with this!) Become their superhero – think of your “special power” and secretly let them in on it; help them come up with one of their own.  come up with ways that the two of you ‘save the world’, help Mom, be amazing people, and use it...

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0003: Sharpen the Saw

0003: Sharpen the Saw

Despite missing 2 days, I feel as creative and idea-laden as ever.  I was encouraged listening to the Wolf Den [podcast] interview this morning with James Altucher when he said that part of this exercise is to get out the bad ideas, and that most of the ideas he writes daily are bad.  Phew, gone are the shackles of perfectionism and guilded pride that may otherwise bridle my fingers and make me think this needs to be an hour or even 30 min. endeavor.  Maybe I should strip back all pretense and forego an intro, even.  Just Lists.   Today is random, I’ve been up since 3 am, and should have already done the list.  Now I’ll “invest time” on this task to help me get my mind focused on my day job.  Like Stephen covey says, you gotta find ways daily to sharpen the saw. Sell a package of motivational desktop background images – I spent a couple of hours compiling a bunch that are on auto-rotate to inspire me.  Maybe there are other maniacs like me who would happily pay $0.99 (or more) to download them instead of investing an hr to look around Shoe slippers that can easily go over bottom of your dress/work shoes to prevent the oh-so-annoying squeeking sound that happens when you walk on a clean tile floor (most often in an office) with compound rubber soles. Set a daily reminder to drink at least 1 liter of water first thing in the morning, and track your a) hydration b) alertness c)weight and other metrics to see what it improves over 30 days An app that allows people to leave private messages/videos for one person or a group of people as a legacy, training, or memory – would work for communication between a military parent and a child who is not easily reachable when the parent has an idea they want to share – could allow for time-delayed delivery (like, on your 16th birthday) Put a button on this website that allows readers to “like” and/or Upvote a specific idea – to come up with popular ideas by tracking reader feedback Put links into each daily list that highlight interesting podcast(s) I like lately or which are influencing my ideas/thoughts. Start a daily video-cast of the rundown of my ideas – host on Youtube or Vimeo – backlink to site, and find a way to have video comments also be embedded on that day’s list on the site.  over time, you should be able to see if it’s complimentary, or if it’s even a better medium for posts Create a simplified visual image of the daily list and post to instagram Condense daily...

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0002: New Year for New Media – The dawning of the Podcast Revolution

0002: New Year for New Media – The dawning of the Podcast Revolution

Lately I’ve been thinking alot about the revolution of podcasting.  For years (unfortunately that’s not hyperbole), i’ve been saying I was going to start a podcast, and now this year (technically last year, 2014), there’s been a verifiable boom in podcasting.  Everyone who’s anyone is taking a foray into podcasting.  T-Pain has a popular podcast, podcasters are becoming millionaires (John Lee Dumas for ex), and popular mainstream traditional radio and media are moving to podcast as a new form of expression.  That last point is evidenced by the popularity of 2 NPR spawned podcasts formerly tied with the perennial favorite “This American Life” – Serial, and The Startup. So, today, as my first Idea Muscle excercise for 10List, I thought I’d come up with my ideas specifically around podcasting, the evolution (or death) of radio, and what new business platforms might take advantage of this new paradigm. Start a podcast about a topic you are already have domain expertise.  Solar Power, Spanish and business in Latin America, Fatherhood (i’m at least a player here), running, travel, travel gear, traveling father/business man… Start a podcast about something I’m very interested in learning to do, and chronicle the process of learning and (hopefully) improving: kitesurfing has been the meme for this specirfic idea for me for a number of years.  Vegan diet or Gluten Free could be another.  Perhaps even making hammocks – tried to learn this when I was a Peace Corps Volunteer, but got bored halfway through the project (it’s very time-intensive). Be a producer of podcasts – this is an idea I actually came up with myself a year or so ago, then discovered that it’s already being done by a number of folks, and is a decent way to create time-leverage (not all content requires ME doing the podcasting), and it allows me to become an expert in the platform without needing to have a “starring role” in any one podcast. Develop a program (ala stitcher) that creates value building on the podcasting explosion – should be a) unique b) positions to a niche (which is large enough to support the app from premiums), c) can b e promoted by others, d) allows for others to also leverage it as a platform for either brand exposure, advertising, other value creation. Develop the “winamp” for car radio that bridges the gap between the connected car being a mere portal to the internet and a connected car offering streaming media that is easy, free (to the user) and fast to curate/find.  How can we make the connected car digital audio experience feel as easy and customizeable as the current radio does for broadcast?  An in-dash app (thus the winamp reference)...

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0001: On becoming an Idea Machine…

The last 3 years, I’ve read over 3000 articles in blogs and traditional online media, and have attended well over 100 conferences and public networking events.  As a closet entrepreneur (still a “wantrepreneur” by some standards), much of my reading and networking is focused on finding my way out of the current ‘nest’ of a comfortable day job, and seeking a way to express myself in this not-so-new online world.  There have been a number of influencing voices I’ve listened to (my ‘virtual mentors’, as Michael Hyatt refers to them), from Ramit Sethi and Tim Ferris to Lewis Howes and John Lee Dumas – the list goes on.  All have served specific purposes, which I’m sure I’ll eventually write about, but few have come close to the constant value I receive from my now-favorite author, James Altucher.  A recurring theme among James’ writing over the years is the need, the requirement, to “exercise the idea muscle”.  I discovered this mantra about 6 months ago and it really spoke to me. I’ve been noodling the notion of how to best capture these ideas, but moreover how to actually stick to the challenge of writing down 10 new ideas per day for 6 months. James recently elaborated in great detail on the importance of this exercise, and I highly encourage you to go read his FAQ on How to become an Idea Machine.  Do it, now.  It’s the thesis for why I’m starting this website. So, it’s simple from here.  I intend to use this as a public forum where I post, daily, my idea muscle exercise(s).  I encourage you to chime in.  Elaborate on an idea.  Better yet, execute on one!  Let me know how it goes.  I’m sure there’s a legal way to do this, but I submit all ideas here free of copyright or patent (unless I later submit for a specific patent that you didn’t beat me to).  If you see something I think up which sparks an interest for you, run with it!  Let me know if I can help, but certainly don’t wait around to see if I ever turn an idea into something more.  This canvas will serve the singular purpose for me of forcing (through social pressure if nothing else) daily habitual idea generation.  10List.co is a repository for this daily practice:  come up with [at least] 10 new ideas. every. day.  Perhaps it could become yours as well, someday.  I trust James when he says that it will create increase in my life.  Please do let me know if it creates increase in yours.  That, too, would bring me great joy....

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